The clock continues to tick on the Obama presidency and there’s no place more hectic than the inaugural planning committee headquarters.

In episode 2 of our 5-part conversation with 1989 inaugural executive director, Stephen Studdert, we discuss the role of the first lady in planning the event, how Donald Trump may stick with or buck tradition, and how to plan for the details that may be easy to overlook.

About the Author

Marty Carpenter

Marty Carpenter

Managing Partner, 24NINE, LLC

Previous to 24NINE, LLC, Marty Carpenter served as director of communication for Utah Governor Gary R. Herbert. As a senior advisor to the governor, he crafted communication strategy and served as the administration’s primary spokesman. In 2015, the governor tapped Carpenter to serve as campaign manager for his 2016 re-election campaign. Prior to joining the Herbert administration, Carpenter served as executive vice president of communication at the Salt Lake Chamber, the state’s largest and longest-serving business association. He also served as the communication lead for Governor Herbert’s successful 2012 campaign, winning all 29 Utah counties en route to a 39-point victory. He can be reached at mcarpenter@24NINE.com.

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